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Welcome to the Original Home of Off-Road Racing

The world's first Baja racers launched from the start line in 1967 at the NORRA Mexican 1000. History was made and to this day passionate drivers flock to Baja for off road racing.

NORRA was first. And now NORRA is back!

2010 welcomed the return of the Mexican 1000. Vintage and Alternative Fuel vehicles participated in an innovative 3 day rally. Legends of racing and legendary vehicles converged on Mexicali in April and raced their way to LaPaz. See the results and dramatic images here.

April 2011 will welcome the next Mexican 1000. Want to take part in this legendary event? Contact us to make sure you receive updates and invitations!

See you in Baja!

Learn more about NORRA

SEE PARNELLI JONES RECALL HIS PARTICIPATION IN THE ORIGINAL MEXICAN 1000 RALLIES IN THE VIDEO HEROES TRADITION LEGEND