April 18, 2016

Bob "The Weatherman" Steinberger Named Grand Marshal For 2016 Mexican 1000
-- Off-Road Hall Of Fame Member and Ambassador Of Sport Joins Distinctive List --

(Agua Dulce, Calif.): Bob “The Weatherman” Steinberger will be Grand Marshal of the 2016 NORRA, Mexican 1000. The voice on the other end of the radio for many years, Bob has been a part of off-road racing since chasing for Bill Stroppe at the Baja 1000 back in 1972. He spent days waiting in the desert without any word from the team until the truck arrived. It motivated him to adapt two-way communications for desert racing. The following year, Stroppe, Team MacPherson and Walker Evans all had PCI, two-way radios. Inducted into the Off Road Motorsports Hall Of Fame in 2013, Bob has given many a stranded racer hope that someone, somehow, will be coming for them. Many lives have been saved and races salvaged thanks to Bob’s tireless efforts to bring communications to the Baja Peninsula. Bob also volunteers doing recovery operations in his distinctive Jeep at desert racing events in the States. Bob has been an ambassador of the sport for decades and is a great addition to a distinctive list of NORRA Grand Marshals.

Bob “The Weatherman” Steinberger founded PCI Race Radios in 1974, combining his passion for off-road and radio communications. Bob pioneered radio communications in off-road, becoming the official the safety operations channel. Nicknamed “The Weatherman” by automotive icon Joe MacPherson, Bob is known as the voice of off-road desert racing. Photo: Mad Media/Vincent Knakal.

The Weatherman radio relay in the early days was done from the International Scout shown above. (Steinberger Archives) For additional background color on "The Weatherman", please see an article written last year for Dirt Sports + Off-Road by Shaun Ochsner at:




With the Eras firmly in place, NORRA has further clarified its rules for each of its respective classes. The rulebook is posted online at If you have any questions, please contact us.



Beginning in 2010, the National Off Road Racing Association (NORRA) began promoting a rebirth of the NORRA Mexican 1000 rally. The unique off-road rally was co-created by promoter Mike Pearlman to consist of special stages (unlimited speed timed stages in the dirt) linked together by controlled speed liaison / transit sections (highway). The one-of-a-kind, once-a-year, four-day rally includes vintage off-road vehicles and motorcycles, rally cars, a limited group of modern desert racecars and classes for prerunner trucks and buggies.

Pearlman’s late father Ed and others established the first running of the NORRA Mexican 1000 off-road rally in November of 1967, which eventually became internationally recognized and evolved into the Baja 1000 in the mid-1970s.

The NORRA Mexican 1000 is supported by American Racing Wheel, South Point Hotel Casino, Walker Evans Racing, Azunia Tequila, KC HiLites, Bilstein Shock Absorbers and Mastercraft/Impact Safety.