FOR IMMEDIATE RELEASE
April 24, 2016
BILSTEIN "Official Shock" Of The 2016 NORRA Mexican 1000 Rally
-- The Prestigious Madonna Award To Be Presented Again In 2016 --
(Agua Dulce, Calif.): Just like NORRA, Bilstein Shocks has played an integral role in the very foundation of off-road racing. Their participation as Official Shock of the Mexican 1000 is positively fitting for the historic rally. Bilstein’s M 7100 Classic shocks are the most successful shock absorbers in off-road racing history. Since their inception in the early 70's, Bilstein's monotube shocks have equipped more winning off-road cars and trucks than any other shock. You will spot the classic M7100’s on some of the vintage racers and VW based cars. Brimming with the latest in technology, the new Bilstein 8125 Series is the ideal custom coilover application for competition-level performance. Featuring the highest quality machined components, the Bilstein 8125 Series provides durability, strength, and performance in the harshest environments.
Bilstein will present a pair of Gift Certificates for a free set of direct fit truck or SUV shocks (shown above), as well as a coveted Madonna Award (below).
In addition to handing out sunglasses and a pair of Gift Certificates for a free set of direct fit truck or SUV shocks (4600, 5100, 5100 Ride Height Adjustable, 5160, 6112), Bilstein will also be presenting a Madonna award for the most authentic Vintage car. Symbolic of Racing Excellence," the Bilstein Madonna trophy is recognized around the world as one of the most prestigious honors a race driver can ever achieve. Earning a "Madonna" award has long been held in the highest regards by race drivers in all forms of motor racing. In off-road racing, such iconic champions such as Ivan "Ironman" Stewart, Mark McMillin and Mark Stahl have all been past recipients of a Madonna. Both McMillin and Stahl are veteran enthusiasts of the NORRA Mexican 1000.
Beginning in 2010, the National Off Road Racing Association (NORRA) began promoting a rebirth of the NORRA Mexican 1000 rally. The unique off-road rally was co-created by promoter Mike Pearlman to consist of special stages (unlimited speed timed stages in the dirt) linked together by controlled speed liaison / transit sections (highway). The one-of-a-kind, once-a-year, four-day rally includes vintage off-road vehicles and motorcycles, rally cars, a limited group of modern desert racecars and classes for prerunner trucks and buggies.
Pearlman’s late father Ed and others established the first running of the NORRA Mexican 1000 off-road rally in November of 1967, which eventually became internationally recognized and evolved into the Baja 1000 in the mid-1970s.
The NORRA Mexican 1000 is supported by American Racing Wheel, South Point Hotel Casino, Walker Evans Racing, Azunia Tequila, KC HiLites, Bilstein Shock Absorbers and Mastercraft/Impact Safety.